Sam's Peloton Online training
Whole-Shop Training for the Cycling Industry
Riders come in hyped, but don’t always come back? Is your team meeting their expectations and matching their energy and momentum?
Get your team dialed in with relationship-based bicycle shop training they’ll use on day one. No fluff. Just proven systems and strategies built to elevate your sales and your organization.
- Strengthen customer relationships at every touchpoint
- Retain talent by investing in team growth
- Create systems that keep your shop rolling, even when you’re not there
- Train every department on processes, not just the sales team
Get your team dialed in with relationship-based bicycle shop training they’ll use on day one. No fluff. Just proven systems and strategies built to elevate your sales and your organization.
- Strengthen customer relationships at every touchpoint
- Retain talent by investing in team growth
- Create systems that keep your shop rolling, even when you’re not there
- Train every department on processes, not just the sales team
Realize your full potential and leave the amateurs behind.
Training subscriptions start at 10 seats for $100/month. Add more seats anytime in groups of 5 for just $10 per seat. Perfect for cycling shops of all sizes. Month-to-month subscription, 24/7 access.
Digital Sales Process
Learn how to connect with customers through the medium they choose.
Many teams treat digital leads like in-person ones – and lose sales before the conversation even starts. This course flips that mindset by breaking down the modern buyer’s journey and giving your team a clear, 9-step process designed for today’s digital-first world. From video responses to CRM entries and beyond, they’ll learn how to build trust, communicate with confidence, and close the sale – no matter where it starts.
- Respond to digital leads timely using ALL of your tools
- Follow a clear 9-step process designed for today’s omni-channel buyers
- Adapt to modern methods of communication and always log your customers
- Build trust, communicate with confidence, and close the sale, no matter where it starts
Service Menu Selling Series
Boost service revenue with proven strategies for packaging, pricing, and presenting your value.
Most service departments focus on fixing problems, not presenting value, and that leaves money (and trust) on the table. This course switches that approach with a clear, repeatable system for menu selling in your service lane. From the repair order life cycle to the “YMCA” framework, your team will learn how to package, price, and present services in a way that drives higher margins, better CSI scores, and more confident conversations.
- Focus on the value of service to build trust and secure the deal
- Utilize clear, repeatable systems for menu selling in the service department
- Understand how line items per ticket impacts margins and CSI scores
- Learn why specializing in service maximizes selling opportunities
What You Get With A Subscription
Sam’s Peloton delivers a complete suite of video-based online training tailored to the day-to-day realities of the cycling industry. Essential insights, tools, and strategies are delivered in Sam Dantzler’s signature “enter-train-ment” style: 51% strategy, 49% having a blast.
- 26 Psychology and Selling lessons
- 25 Marketing/Admin lessons
- 26 Parts & Apparel lessons
- 71 Sales lessons
- 35 Service lessons
- 69 Management lessons
The Training Platform
All online training content is delivered through our purpose-built, industry-leading Wheelhouse College LMS, created by cycling enthusiasts for the cycling industry.
- Track progress and engagement across your entire shop
- Robust and user-friendly interface
- Add and organize your team based on your business structure
- Continuous enhancements for exceptional user experience
- Comprehensive training mangement toolset
Training for every role and department...
Ready to find your bearings with Sam's Peloton at Wheelhouse College?
About the Trainer
Sam Dantzler doesn’t teach from a textbook, he teaches through his sincere passion for cycling and the stories of his own experience. With more than two decades of real-world experience in powersports and marine spaces, Sam is known for turning retail challenges into repeatable, whole-business systems that work. His method? Connect. Relate. Educate. Implement. Practice. Repeat.
No scripts. No hype. Just better performance delivered one story (and spreadsheet) at a time.
We're glad you're interested in the Wheelhouse training platform!
At this time, our sign-up process is not available through mobile devices.
Please visit www.wheelhouse.college from a desktop computer or tablet to start a Test Drive or sign up for a product subscription.
Warning! Wheelhouse College Is Designed To Be Accessed Through A Desktop Computer Or Tablet
The Wheelhouse training platform has been desiged and built for an optimal experience on larger format devices. While training can be accessed through a hand-held mobile device, we recommend a tablet, laptop, or desktop computer as your primary training interface. If you decide to proceed with your mobile device, content will be better experienced in a landscape orientation, rather than portrait.
Please visit www.portal.wheelhouse.college from a desktop computer or tablet to start for an optimized experience.