Sam's Garage Online training
Whole-Dealership Training for the Powersports Industry
Are your sales stale? Staff performance faltering? 1st time customers not returning? Fix what's broken with systems, strategies, and tools for every department!
Get your team dialed in with industry-specific, relationship-based sales and dealership training they’ll put to use on day one. No fluff. Just proven systems and strategies built to boost your dealership sales performance.
- Drive higher margins with lasting customer experiences
- Boost customer retention by focusing on people first, not products
- Learn to build systems your whole team can get behind
- Engage every department – not just the sales team
Get your team dialed in with industry-specific, relationship-based sales and dealership training they’ll put to use on day one. No fluff. Just proven systems and strategies built to boost your dealership sales performance.
- Drive higher margins with lasting customer experiences
- Boost customer retention by focusing on people first, not products
- Learn to build systems your whole team can get behind
- Engage every department – not just the sales team
Realize your full potential and leave the amateurs behind.
Training subscriptions start at 10 seats for $400/month. Add more seats anytime in groups of 5 for just $40 per seat. Perfect for powersports dealerships of all sizes. Month-to-month subscription, 24/7 access.
Psychology of Selling
Learn why people really buy – and how to connect with them to make customers for life.
Salespeople often lean on logic and price, then wonder why they aren’t closing. This course flips the script with real-world psychology your team can use to build trust fast, read emotional signals, and connect with customers in a way that is personal, not pushy. It’s not about pitching harder—it’s about selling smarter.
- Discover communication strategies rooted in psychology
- Learn how to build credibility quickly with every customer
- Master tools to tailor your sales approach to customer personality types
- Go beyond “asking for the sale” and handle objections like a pro
Make It Easy To Buy
Remove the roadblocks to sales and close the gaps between interest and action.
Dealerships lose sales because their buying process is confusing, clunky, or uncomfortable. This course presents a repeatable system that removes friction, earns trust, and makes it easy for the customer to say "yes."
- Practical strategies for every step of the customer journey
- Teaches the greet, probe, presentation, sit-down, write-up and follow up
- Engage with customers to move them forward without pushy tactics
- Watch real-world scenarios to learn by example
Closing Strategies
What to say (and when to say it) to earn your customer’s trust and close strong.
Even the most well-run sales process can stall in the final moments. Learn the exact point where sales fall apart - the close - and give your team a reliable toolbox strategies to handle customer hesitation, manage objections with confidence, and close deals without pressure or gimmicks.
- Overcome objections with natural, professional strategies
- Suprising techniqes built on empathy, timing, and trust
- Build confidence, not pressure, at the close
- Watch everyday closing roleplays in action
What You Get With A Subscription
Sam’s Garage gives you full access to a comprehensive suite of video-based online training – all delivered in Sam Dantzler’s signature “enter-train-ment” style: 51% strategy, 49% having a blast.
- 11 F&I courses
- 9 Marketing/Admin courses
- 17 Parts & Accessories courses
- 27 Sales courses
- 22 Service courses
- 10 Management courses
- 60+ downloadable tools (spreadsheets, playbooks, checklists)
The Training Platform
All online training content is delivered through our purpose-built, industry-leading Wheelhouse College LMS, designed and built by powersports enthusiasts for the powersports industry.
- Track progress and engagement across your entire dealership
- Robust and user-friendly interface
- Add and organize your team based on your dealership structure
- Continuous enhancements for exceptional user experience
- Comprehensive training mangement toolset
Training for every role and department...
Ready to find your bearings with Sam's Garage at Wheelhouse College?
About the Trainer
Sam Dantzler doesn’t teach from a textbook, he teaches from the floor. With more than two decades of real-world experience in the powersports space, Sam is known for turning dealership challenges into repeatable, whole-dealership systems that increase revenue and departmental efficiencies. His method? Relate. Educate. Implement. Practice. Repeat.
No scripts. No hype. Just better performance delivered one story (and spreadsheet) at a time.
We're glad you're interested in the Wheelhouse training platform!
At this time, our sign-up process is not available through mobile devices.
Please visit www.wheelhouse.college from a desktop computer or tablet to start a Test Drive or sign up for a product subscription.
Warning! Wheelhouse College Is Designed To Be Accessed Through A Desktop Computer Or Tablet
The Wheelhouse training platform has been desiged and built for an optimal experience on larger format devices. While training can be accessed through a hand-held mobile device, we recommend a tablet, laptop, or desktop computer as your primary training interface. If you decide to proceed with your mobile device, content will be better experienced in a landscape orientation, rather than portrait.
Please visit www.portal.wheelhouse.college from a desktop computer or tablet to start for an optimized experience.